The mother/daughter startup duo:
Entrepreneur and author Ronda Polhill is a co-founder, CEO and true thrift shopping enthusiast bringing her design, resale ecommerce and thrift marketing business savvy to Asternotes. Shalayne Kemp, co-founder and Chief Technical Officer brings her breadth of experience in open source technologies that are crucial to the current social platforms. She handles the technical side of Ronda’s (also known as her mom’s) deep mobile thrift shopping awareness, visions, must- haves and love-to-haves, bringing it all into fruition.
Bootstrapped startup Asternotes is a new cloud based mobile app suite obsessively focused on the thrift shopping experience where: Local meets Resale meets Mobile meets Social
One of the co-founders, Ronda, was already engaged (well, more like engrossed) in the thrift shopping experience, primarily focused on used clothing, shoes and accessories.
She needed a tool to help her do what she was already physically doing several times every week- thrift shopping in a certain way that helped her regularly make money, save money and help the planet.
She found many mobile shopping apps primarily serve retail shoppers.
She couldn’t find a mobile app relevant to her thrift and resale shopping activities. Feeling ignored by most of the mainstream mobile apps for retail shopping she did find, she felt she needed an alternative mobile shopping app, something special just for thrift haulers and used goods consumers such as herself so…Asternotes was born.
Simply snap a picture or create a short video clip of a used item you discover- the moment you discover it- while thrift, estate, garage sale or flea market shopping, add details, and shoot your discovery to some buddies for their vote on whether you should take advantage of the opportunity to pick it up or pass it up.
Or you can use Asternotess' mobile recommendation feature unique to pre-owned clothing , shoes and accessories, 3rd Insight, to help you decide if you should pick up or pass up your thrift discovery.
In addition, you now have several thrift hunting features which boost the before-during-after actions, behaviors, pursuits and benefits of purposely shopping in the used goods, secondhand market and thrift shopping space and ultimately encourage reducing used textiles in the solid waste stream.
The exceptional, on-the-go thrift shop enthusiast who relishes the emotional rush of the hunt, revels in the triumphant moment of a ‘thrift thrill!’ treasure discovery and delights in the idea of helping out the planet while they are doing something they love.
That is the philosophy of AsterNotes' design.
Asternotes is a combination of the words Asterisk (a mark, especially to call attention) + Note (jotted record or summary)
Create something that augments thrift shopping moments in a fun, meaningful way, create an important social layer in the thrift, secondhand and resale market space and help anyone and everyone become a money-making, money-saving, planet-helping thrifting pro!
Asternotes is a mobile shopping app applying the pic-note-social-recommendation model in a relevant way to the used goods, secondhand market and thrift shopping space.